Theories of health-protective behaviors

 The health belief model – Becker and Rosenstock (Fig 6-2, p173, Sarafino)

Research on HBM

Theory of reasoned action – Azjen and Fishbein, Fig 7-1, p 161

Research on TRA

Theory of Planned Behavior (Ajzen) – addition of perceived control

Research on TPB

Self-regulation theory - Bandura

Stages of change theory (transtheoretical model) – Prochaska & DiClemente

 Precaution-adoption process model – Weinstein

 Critique of health related theories

The role of non-rational processes